Google Ads Training Course

Learn how to use Google Ads to consistently drive quality traffic to websites in this Google ads course. This certification course teaches you how to employ Google Ads to grow your business by attracting consistent and profitable web traffic around the clock.

Beginner 0(0 Ratings) 0 Students enrolled English
Created by OraDMT Digital Marketing Training
Last updated Thu, 19-Jan-2023
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Course overview

Without the tools and skills required to manage your own successful Google Ads campaign, you are going to continue to lose customers to your competition. This diploma course shows you how to create, develop and optimize a professional Google Ads campaign that sends high-quality traffic to your website around the clock.

We explain how to set up your Google AdWords account from scratch and explore the theory behind successful online advertising. We study topics like keywords and their use and demonstrate how to set up conversion tracking and track phone calls from your website. We show you how to take advantage of competitor reports and customer data in your campaigns. We then cover how to write and ‘A/B test’ your ads, which can increase ‘quality score’ and decrease costs per click. The course establishes how to understand your customers from a psychological level to drive traffic and sales.

This course walks you step-by-step through the most important aspects of Google AdWords. We help you find the fun in using Google Ads while making use of its enormous reach and capabilities. The internet bombards people with information, so it takes the ability and knowledge of the flow of data behind the scenes to cut through the clutter and reach customers - so sign up for this diploma course to acquire the skills you need

What will I learn?

  • a) Discuss how to create, develop and optimize profitable Google Ads campaigns
  • b) Explain how to attract consistent web traffic
  • c) Explain how billing works in Google Ads
  • d) Structure your Ad Groups like a professional
  • e) Set up languages, daily budget, hourly reports and other features on the platform
  • f) Break down how to remarket your previ
  • A laptop or Desktop
  • Notebook and a pen
  • Strong Internet Connection
  • Basic Browsing Skills
Curriculum for this course
7 Lessons 00:00:00 Hours
Course Curriculum
7 Lessons 00:00:00 Hours
  • MODULE: 1 - Introduction to google ads masterclass
  • MODULE: 2 - Creating our first Google Ads Account: Campaign Settings
  • MODULE: 3 - Structuring Your Ad Groups Like A Professional
  • MODULE: 4 - How to write Highly converting Ads in Google Ads
  • MODULE: 5 - Keywords in Depth - The Heartbeat of Your Account
  • MODULE: 6 - Account structure- How to structure Ad Groups Like A Pro
  • MODULE: 7 - The Incredible Dynamics of the Ads Auction
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About instructor

OraDMT Digital Marketing Training

OraDMT offers digital marketing training programmes across all platforms. Digital Marketing training gives participants the understanding of one's brand online. Get empowered learn SEO, SMM,

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