Created by - OraDMT Digital Marketing Training
Why Get a Digital Marketing Certificate|OraDMT
If you are looking for a job in digital marketing, getting a certificate can help you make those career dreams come true. Digital marketing certification programs can teach you everything from SEO basics to email marketing and social media strategies. Online certificates offer a convenient, affordable way for students to get the training they need for a career in digital marketing. Unlike online degrees or diplomas, which require months of coursework and thousands of dollars in tuition fees, an online certificate can be completed in just a few weeks at a much lower cost. So what do you do with a digital marketing certificate? You can turn it into a highly successful path of employment! When you're looking for a job, employers like to see that you have relevant training—for instance, if you're applying to be a mechanic, they want to see that you have had training in auto mechanics. While a college degree is often necessary for certain occupations, it's important to weigh the merits of both a degree and specific training when deciding whether or not to pursue digital marketing. The fact is that digital marketing is not a commonly offered major at many colleges and universities, so students will often have to opt for the next best thing. They may be able to take courses in specialized marketing areas such as digital marketing, but these courses may not be as comprehensive or specialized as a degree program would be at a school that offers a digital marketing major. Why should you get a Digital Marketing certification? A digital marketing certification can save you time, money, and frustration. By focusing completely on the subject of internet marketing, students don't have to waste time learning about topics unrelated to the field. A digital marketing certification can teach you all the skills you need to succeed in the world of internet marketing, which is quickly becoming a vital component of most businesses' marketing strategies. Digital Marketing Certificate Programs Once you've decided to pursue a certification in digital marketing, you'll need to choose an education program that suits your needs. At OraDMT, we offer a unique digital marketing certificate program that will give you the foundational skills and hands-on experience you need to succeed in today's competitive marketplace. Our program covers everything from search engine optimization (SEO) and content creation to email marketing and social media management. No matter what area of digital marketing interests you, we've got something for you! OraDMT programs are designed by professionals who have worked in the industry. They know what employers look for when hiring new employees and they've put that information into their curriculum to give students the best chance to land their dream jobs! Take a look at our digital marketing certificate program today: Digital Marketing Training in Kenya
More detailsPublished - Tue, 20 Dec 2022
Created by - OraDMT Digital Marketing Training
Your 2023 Guide To a Career in Digital Marketing|OraDMT
The digital marketing industry continues to grow and evolve, creating new opportunities for marketers to advance their careers in ways they never have before. In fact, the U.S. Bureau of Labor Statistics estimates that jobs related to social media marketing alone will increase by 22% during the 2012-2022 decade, and jobs related to search engine marketing will increase by 10%. If you're trying to decide whether a career in digital marketing is right for you, it's important to understand what it takes and what your options are. This blog will give you an overview of all aspects of a digital marketing career. What Do Digital Marketers Do? Digital marketers use their knowledge of social media and search engines to help companies reach new customers by using online channels like blogs, social media platforms, and ads. They may work with other departments within an organization to develop strategies for reaching out to consumers through these channels. As more companies turn toward online marketing methods, demand for digital marketing specialists has increased significantly in recent years. According to the Bureau of Labor Statistics (BLS), employment in marketing occupations is expected to grow by 9% between 2016 and 2026 — faster than average compared with other occupations. Digital Marketer Job Description A digital marketing manager is liable for the development, implementation, and management of marketing campaigns that are fruitful enough for promoting a company and its services or products. In other words, they are responsible for promoting a business through different digital channels such as social media, search engines, websites and apps. Skills Required for Digital Marketing Digital marketing is a fast-growing and evolving industry. If you're looking to get into digital marketing, there are certain skills that you'll need to develop if you want to succeed in the field. Here are some skills required for digital marketing: Analytics: You will need to be able to understand data and use it to make informed decisions about how your business can grow over time. Social media: You will need to be able to engage with customers on social media platforms like Facebook, Twitter, and Instagram. Copywriting: Copywriting is the art of writing compelling content that encourages people to take action. You will need to write copy that resonates with your target audience and gets them interested in what you have to offer. Online research skills: Digital marketers need to be able to track down information online and use it effectively. This includes being able to find relevant articles and other content, as well as knowing how to read through them effectively and find what they need. Graphic design skills: Being able to create visual content like infographics or videos is a key skill for many roles in digital marketing — especially if you want to work at an agency or as an independent consultant. It's also important if you want to move into paid traffic — such as PPC campaigns — since these often require ads that are visually appealing in order for them to be effective. What Should I Study to Become a Digital Marketer? When you're just beginning your career in digital marketing, it can be difficult to know where to start. But don't let this intimidate you! It's important to have a firm grasp of the basics before getting started. To start a career in digital marketing, you need to have completed high school. Some companies require that you have a bachelor's degree in digital marketing. Many colleges offer undergraduate and graduate programs in this field. If college is not an option, then make your way toward online courses. There are many free and paid online courses you can take to learn digital marketing. After completing a course and passing an exam, you may be eligible to receive a certificate of completion. Your experience will vary depending on the employer and the company’s requirements. Types of Digital Marketing Jobs Digital Marketing Manager: A digital marketing manager is an expert in using the latest marketing strategies and tools. He/She works on digital marketing campaigns, from coming up with a concept to executing them. A manager also may work closely with an entire team to make campaigns go live. Content Strategist: The job of a content strategist is to develop a content strategy based on the needs of your target audience and the goals of your business. Content strategists handle all aspects of content development, including researching what people are searching for, planning how to present that information to them, and deciding how content will be created and managed. SEO Specialist: The SEM/SEO specialist is responsible for managing campaigns related to search engine marketing (SEM) or search engine optimization (SEO). Along with that, the job description also includes handling display ads on Google. Email Marketing Specialist: An email marketing specialist is responsible for creating and sending targeted emails that will get people to buy a product or service, or enhance their interest in the company. The specialist develops and executes an email marketing strategy and keeps a database of contacts who are potential customers. They may also write newsletters designed to attract new clients. Social Media Manager: A social media manager's job is to run the accounts of a business on various social media platforms. The primary responsibility is to come up with engaging text and visual content that will encourage followers to engage with the page. Digital Marketer Salary Overview The estimated total pay for a Digital Marketing Manager is KES 11,309,009 ($94,755) per year in the United States, with an average salary of KES 9,069,167 ($75,988) per year. Digital Marketing Certificate If you're looking for a digital marketing certificate, you want something that will show employers you're ready to take on the world of digital marketing. At OraDMT institute, we can help prepare you for success. Our certificates are more than just part of your Digital Marketer resume—they communicate how dedicated and hardworking you are and show your ability to succeed in a digital marketing career. Our courses cover everything from search engine optimization (SEO) and content creation to email marketing and social media management. No matter what area of digital marketing interests you, we've got something for you! OraDMT courses are designed by professionals who have worked in the industry. They know what employers look for when hiring new employees and they've put that information into their curriculum to give students the best chance to land their dream jobs! Take a look at our program today: 5-week Digital Marketing Training
More detailsPublished - Tue, 20 Dec 2022
Created by - OraDMT Digital Marketing Training
5 Reasons to Take a Digital Marketing Course|OraDMT
Including digital marketing in your wheelhouse in today’s day and age, can be one of many different options for diversifying your skill set and advancing your education. Have you ever considered Taking a digital marketing course could greatly improve your overall understanding of the online space while also introducing several different opportunities. And, it’s not a difficult topic to learn. In this blog, we’re talking about what digital marketing is and why it’s worth learning about. Then, we’re discussing the five main benefits of taking a digital marketing course, and the best places to find a digital marketing certificate program to help you get started with your education today. What is Digital Marketing? The term digital marketing refers to the use of digital channels, like SEO, social media, and mobile apps to market a product or service. Digital marketing experts use these digital channels to connect with potential customers and as a form of brand promotion. This type of marketing is especially beneficial to learn because it can provide unique insights and be used to track customer behavior. It also allows businesses to connect with their customers in a way that’s never been seen before. Regardless of whether you’re a business owner or an aspiring marketing expert, taking a digital marketing course can be beneficial for you. Why Should I Take a Digital Marketing Course? So, what are the true benefits of taking a digital marketing course? Depending on who you are, the advantages could be endless. Here are the top five reasons you should sign up for a digital marketing course as soon as possible. 1. Digital Marketing is a High Demand Skillset Though most business owners are beginning to recognize and appreciate the importance of digital marketing, there is a major skills gap in this area. Even major organizations require a digital marketing expert, and you could be the one for them. 2. It Doesn’t Require Minimum Education or Experience A university isn’t the only place to become an expert, and no prior experience is required for most digital marketing courses. To put it simply, this dynamic field is incredibly inclusive. Many people can even get into digital marketing positions via certificate programs. 3. Digital Marketing Allows You to be Creative Imagination is a critical component of successful digital marketing, making it a wonderful field for those who value creativity. To truly impact an audience and offer a relevant user experience, a creative approach is necessary. Digital marketing can be a great way to scratch that creative itch professionally. 4. It will Provide You With Diverse Career Opportunities Not interested in focusing entirely on digital marketing? That’s okay! A digital marketing certificate opens so many different career opportunities, including: · SEO Consulting · Copywriting · UX designing · VR development · Content management 5. Learning Digital Marketing is a Cost-Effective Endeavor Even the most expensive digital marketing courses out there are less than a university degree. This field of study simply doesn’t put you into debt like some other marketing industries. Annual salaries for people with digital marketing certificates can be just as high as those with a college degree. According to Glassdoor, the average Digital Marketing Expert makes more than KES11,935,000 ($100,000) annually. How Can I Find a Digital Marketing Certificate Program? There are many different digital marketing certificate programs out there, and they vary in price significantly. How can you possibly choose the best one? We recommend that you prioritize one that is focused on you. Student-focused course programs, like OraDMT, are the best at preparing their graduates for real-life challenges in the corporate or entrepreneurial world. Learn more about how OraDMT institute prioritizes its students to provide the best learning experience in digital marketing here.
More detailsPublished - Tue, 20 Dec 2022
Created by - OraDMT Digital Marketing Training
Why Instagram For Business In 2020? 5 Tips To Consider Before Starting A Business Online
Instagram for business is a very powerful tool for business in Kenya in 2020. Study shows that it has 1 Billion monthly users in the world with its popularity with the younger generation increasing from 59% to 64%. With Instagram, so long as you follow the relevant audience, you will get visibility. This is unlike Facebook where organic is dead- reason, Facebook prioritizes updates on your News Feed.The following tips will enlighten you on doing it right as you start your online business:How to set up your Instagram Business Account Set up Page Bio.Follow top influencers and add them to your Instagram account; it’s very crucial. Your Bio should include all your service lines, for instance, Digital Marketing Training in Kenya – We train on SEO, Email Marketing etc. If your business deals with products, always include the specific category, for example, under fashion, say whether you sell women or men wear. This will indicate what your audience is supposed to see.Your profile picture should include your logo; this is what your prospective buyers will relate to.Instagram for Business Content Creation and Insta-Stories90% of the Instagram content is in image form. Having professional photographs is key for Instagram content. Using relevant 2019 tools come in handy during the design work. Sharing videos online is even better as the engagement rate is 80%.Since stories are only viewable for 24 hours, it means the content quality could be a little bit low. There is a lot of Call-To-Action in the stories for example, register for this course, follow this account, pre-buy my book, you may use to sell, behind the scenes stuff. They are viewable on an account’s profile pictures. This feature was actually borrowed from SnapChat as they did not manage to buy the platform.Instagram Re-PostingReposting content is not only a new way to get free content to your publish on Instagram, but also a way to connect with other Instagram accounts. This is a great way to highlight someone in your audience, someone in your space or a loyal client you want to share with your audience. Instagram is all about engaging with people. Download a separate app called Repost for Instagram and get to repost your content, photos and videos fast and free.Growing Your Audience on InstagramOne of the many questions that pop up is, ’Can I buy my Instagram followers just when I am started?’ The reason why I wouldn’t recommend this is, numbers or rather, followers are not really important. What matters is the engagements you have on each post. Engagement is the signal that informs you that people are engaging with your content.If you buy a lot of followers and end up not engaging with your content then they are basically irrelevant. If you need to re-target your audience, the bought audience may not give you their demographics.Organic growth is very key on this platform; it may be a bit manual but in the long run you get the relevant audience. Not only will you get followers, but you will also learn what content gets more engagements.Identify top influencers’ accounts, follow the people who engage with their content and they will follow back . Ensure your bio, call to actions and profile pictures are optimized.Instagram HashtagsUsing Instagram for business means that you are interested in numbers; you want your content to reach the right people as fast as possible. Hashtags are a way to tell Instagram what your content is all about and with that they can group content together. There is now a new feature enabling users to follow a hashtag, for example, #DigitalMarketingInKenya. With this feature, you can see how many posts apply to that specific hashtag- this is a way to increase your visibility. On the Search Tab you may search a keyword such as, #DigitalMarketing and related hashtags will be predicted. You may use this Hashtags on your content.
More detailsPublished - Tue, 20 Dec 2022
Created by - OraDMT Digital Marketing Training
2020 SEO Trends Every Business / Company In Kenya Should Know
In this day and age, people are very used to looking for products and services online. Whether it’s the latest movie, a hotel or the cheapest flights, you’ll rush online to check out what’s on offer and compare from a long list of massive retailers.The whole idea is that, people will look for people, products, services and information on Search Engines. Search engines are online platforms like Google, Yahoo and Bing. What really determines the order in which Search Results appear in the Search Engines Results Pages (SERPS)?Let’s look at a typical example. You’ve decided to enroll for Digital Marketing Classes. However, you do not know where Digital Marketing Training is offered in Kenya. You can visit a search engine like Google (by typing www.google.com) and on the search box you enter a “term” that is close to what you are looking for e.g. “Digital Marketing Training in Kenya” or “Digital Marketing Kenya” or “Where can I get Digital Marketing Training in Kenya?”As soon as you enter what you’ve typed, you’ll get hundreds of thousands of search results, if not millions, that match to what you are looking for. All these results are related to what you’ve searched for. But you’ll never be able to go through all the search results by clicking them one by one. You are likely to focus on the ones that have appeared on the first page particularly the top five Organic Results. Search Engine Optimization is what determines the rankings of the Organic Results. SEO or Search Engine Optimisation is the name given to activity that attempts to improve search engine rankings.Your Business or Company does not appear on the top pages of relevant search terms automatically. Your website needs to be optimized for Search Engines. When your business doesn’t appear on top search results, you don’t get any customers online. You may be missing out on many opportunities online.Search engine optimization (SEO) is a game that’s all about staying one step ahead of your opponents.One of the best ways to accomplish this competitive dominance is to be aware of how search engines are changing, and adjust your content and SEO strategy before your competitors have a chance to catch up. The SEO industry is always moving, so it pays to be aware of these evolutions.I have compiled five SEO Trends that are a must for every Kenyan Company/ Business to watch out in 2017 1. Google AMPAMP simply stands for Accelerated Mobile Pages.This is an initiative by Google to build a more user-friendly mobile WEB by introducing a new standard for building web content for mobile devices.The idea is that a handful of simple structural changes can make your site load up to four times faster and use eight times less data hence improving user experience.Over the recent years, Google has shown preference to websites that are Mobile Friendly.2. Pop Up Crackdown By GoogleOn August 23rd, 2016 Google announced a mobile algorithm change that will came into effect on 10th January 2017.This again focusses on Mobile experience.Google explains that:“Pages that show intrusive interstitials provide a poorer experience to users than other pages where content is immediately accessible. This can be problematic on mobile devices where screens are often smaller. “This in basic terms means that a user should immediately get what they are looking for in a website and not be greeted with a POP UP!Google listed three example scenarios where Pop Ups can affect your rankings:”Showing a popup that covers the main content, either immediately after the user navigates to a page from the search results, or while they are looking through the page.Displaying a standalone interstitial that the user has to dismiss before accessing the main content.Using a layout where the above-the-fold portion of the page appears similar to a standalone interstitial, but the original content has been inlined underneath the fold.”Nevertheless, this does not mean that you should not use Pop Ups. Google has also outline good ways in which to use a Pop Up .“By contrast, here are some examples of techniques that, used responsibly, would not be affected by the new signal:Interstitials that appear to be in response to a legal obligation, such as for cookie usage or for age verification.Login dialogs on sites where content is not publicly indexable. For example, this would include private content such as email or unindexable content that is behind a paywall.Banners that use a reasonable amount of screen space and are easily dismissible. For example, the app install banners provided by Safari and Chrome are examples of banners that use a reasonable amount of screen space.”3. Google Rank Brain Google RankBrain was released in 2015, and it opened the door to the possibility of Algorithmic Machine Learning.You should organize the content on your web pages in a manner that answers long-tail keyword questions that cater forVoice search.Gone are the days where we would throw keywords on our titles and content.4. Rich SnippetsWhat you see above is an example of a rich snippet. (Also known as a “direct answer” or “featured snippet”)Rich snippets are a direct answer delivered in a summary format to a searcher’s question that Google shows in a special block as shown above.A featured snippet usually includes a link to the page from where the data was taken. And thus it has a great traffic-attracting potential you can utilize.5. Image Optimization Optimization of Images on our websites not just for Image search but also for score in On Page Optimization is something to still consider in 2017.Adding an Alt Attribute and descriptions to images on our website will always be a ranking factor.Closing ThoughtsSEO is worth implementing for every Business or Company in Kenya that has a website.SEO is all about staying ahead of your competition. We only have ten slots on the first page.Also, as seen above, Google is taking a strong emphasis on the mobile experiences of its users.Every Web Developer or Digital Marketer, should know that Mobile is the Future in Search Engines.
More detailsPublished - Tue, 20 Dec 2022
Created by - OraDMT Digital Marketing Training
Importance of Digital Marketing Training
Digital marketing basically levels the online playing ground. The internet is the market in this case. The unique thing is that in this market, there are no demarcations or strict terms of use as there are in the physical market places we know. That makes online sound simple and easy, right? You could be wrong or right.Digital marketing is a convenient exercise but the ease or simplicity of doing it depends on various factors. One of these factors is how informed digital marketer is. How skilled one is on digital matters will determine how well they will do their digital marketing and what they will gain from the same.The following are key reasons why everyone should endeavor to train and get to develop and or improve their digital marketing skills.Digital Marketing Is More Cost-Effective than Traditional MarketingImagine approaching a national commercial TV to run an ad for your small fashion shop. If you would have that kind of money, it would be foolish to spend it on such marketing. Because the ROI could be devastating and if you are not more careful, the losses could lead to despair. Digital marketing gives your business a great exposure at very little amount or simply at no cost. Just learn what you need to do.Digital Marketing Delivers ConversionWith digital marketing, you don’t just do it for the sake of it and wait for some indefinite time. Digital gives you an opportunity to measure results/impact like immediately. You can tell what is working for you from what is not working from you before you spend any amount on it.Digital Marketing Helps Generate Better RevenuesDigital marketing is way better than offline marketing on ROI. You spend very little, if anything, on promotions and ads but the returns are quite high. With the internet, the market is very wide.Digital Marketing Facilitates Interaction with Targeted AudiencesDigital marketing connects the target audience/market with the seller even before they get to the buying stage. A potential buyer can engage you for negotiations and feedback may be after sales.Digital Marketing Builds Brand ReputationI doubt there is a better way to build an image for your brand than through digital marketing. This happens through the employment of various discipline steps, for example, responding to clients’ queries, timely deliveries, discounts, updated content and prod that are already out of stock to avoid people ordering for thingDigital Marketing Earns People’s TrustThe highest number of sales you make online will come through referrals and people sharing your content with their connections. Once you have earned the trust of one person, you can be sure she/he will market you to at least 5 other. That is why safeguarding your brand image is very important coz the vice versa is also the case. You don’t need to engage in some hard work to gain trust on the internet- just do the little in the best manner and be strategic.Digital marketing training in Kenya is getting more and more popular each day. Having a sitting with a digital specialist would enable you to learn how to go about it.
More detailsPublished - Tue, 20 Dec 2022
Created by - OraDMT Digital Marketing Training
OraDMT Webinar Session for Trainers and Facilitators | Friday, 11th Sept
This is a webinar session meant for Trainers or Facilitators who want to record their skills, share it, and earn when trainers come to learn from their classes using our smart and modern Learning Management System OraDMT.comThis happens on Friday, 11th September 2020 at 2:00 pm-3:00 pm - Keep time. Since we will not have a repeat session sooner. It will be live on our website, Facebook LinkedIn, Youtube pages. See the links below (feel free to use any):https://bit.ly/3hff2xnhttps://bit.ly/3bNZ6kKhttps://bit.ly/2GFOtovOraDMT – LMS is a product of Oracom Web Solutions Ltd that helps individuals and corporates build effective learning experiences. Our main aim is to Empower any Business owner or company Online through the #DoItYourself banner.Any course can be taken individually or corporate. We cover all types of your needs like School, Coaching, Personal trainer, Professional instructors etc for Universities, Colleges, Schools, Professional Trainers, Coaching, Individual Instructors etcOur intuitive course builder helps you make your courses easily. The course creation process is now better than ever you tried. You can create Courses, Lessons, Quizzes, Assignments to test a student from all corners.Our course categories include Courses in Business, Design, Marketing, Music, Development, Office Productivity, Finance & Accounting, Personal Development, Languages, IT & Software, Photography, Lifestyle, Health & Fitness etc.This facilitators workshop will cover the following:1. Introduction to ORADMT.com to Trainers / Facilitators2. Coverage of our course categories3. Creating a Facilitators Account, the Dashboard.4. Guidelines for Creating Your Courses, Lessons, Quizzes, Assignments on OraDMT.com5. Training Modes Online, Classroom, In-company6. Question and Answer Sessions.Always speak to us if you are ready to start learning via info@oradmt.com or call us on +254 745 564 273Webinar Links: https://bit.ly/3hff2xn https://bit.ly/3bNZ6kK https://bit.ly/2GFOtov
More detailsPublished - Tue, 20 Dec 2022
Created by - OraDMT Digital Marketing Training
A Guide on Courses Categories – OraDMT
'Intellectual growth should commence at birth and cease only at death’ is a famous quote by Albert Einstein. The truth in those words is confirmed daily as we live and engage in various activities. You realize that you can never learn enough and the more willing you are to keep learning the better you get. Your success in business, family, at work place; your physical, emotional, mental and spiritual health will be determined by how much of a learner you are. Sometimes opportunities to learn come knocking at your door, but there are times that you got to get out of your comfort zone and seek knowledge. Whether OraDMT learning management system has knocked at your door, or you have come across it in your knowledge search we may not tell. However, the important thing is that you are here and ready to improve your life through learning. See some of our course categories below and tell us where you’d like to start. BusinessFinanceEntrepreneurshipCommunicationsManagementSalesStrategyOperationsProject ManagementBusiness LawData & AnalyticsHome BusinessHuman ResourcesIndustryMediaReal Estate DesignWeb DesignGraphic DesignDesign ToolsUser ExperienceGame DesignDesign Thinking3D & AnimationFashionArchitectural DesignInterior Design DevelopmentWeb DevelopmentData ScienceProgramming LanguagesMobile AppsGame DevelopmentDatabasesSoftware TestingSoftware EngineeringDevelopment ToolsE-Commerce Finance & AccountingAccounting & BookkeepingComplianceCryptocurrency & BlockchainEconomicsFinanceFinance Cert & Exam PrepFinancial Modeling & AnalysisInvesting & TradingMoney Management ToolsTaxesOther Finance & Economics Health & FitnessFitnessGeneral HealthSportsNutritionYogaMental HealthDietingSelf DefenseSafety & First AidDanceMeditation IT & SoftwareIT CertificationNetwork & SecurityHardwareOperating SystemsOther LifestyleArts & CraftsFood & BeverageBeauty & MakeupTravelGamingHome ImprovementGardeningPet Care & Training MarketingDigital MarketingSearch Engine OptimizationSocial Media MarketingBrandingMarketing FundamentalsAnalytics & AutomationPublic RelationsAdvertisingVideo & Mobile MarketingContent MarketingGrowth HackingAffiliate MarketingProduct MarketingWebinars MusicInstrumentsProductionMusic FundamentalsVocalMusic TechniquesMusic Software Office ProductivityMicrosoftGoogleSAPOracle Personal DevelopmentPersonal DevelopmentProductivityLeadershipPersonal FinanceCareer DevelopmentParenting & RelationshipHappinessReligion & SpiritualityPersonal Brand BuildingCreativityInfluenceSelf EsteemStress ManagementMemory & Study SkillsMotivationLanguages PhotographyDigital PhotographyPhotography FundamentalsPortraitsPhotography ToolsCommercial PhotographyVideo Design
More detailsPublished - Tue, 20 Dec 2022
Created by - OraDMT Digital Marketing Training
A Guide on Video Production for your OraDMT Courses
Here we share some guides on video production which will help to get a very clear idea that what is video Production and what are the basic video production steps. Step 1: Determine the video type you will require for your course contentThe best way to do this is to determine what content you will have in that particular course. With that, you will be clear on whether you will be the subject of the video or you will share your screen exclusively. Still, you can have both forms. Choose your course topic and course outline for proper film planning and video production.Step 2: Have your production equipment ready at the very beginningList all the equipment you will need to produce your videos. Gather what you can get from home and hire or buy any other that would be missing. For suggestions of what you would require, see our equipment shopping list- the list should include cameras, microphones, screencasting, and any other editing software.Step 3: Setting up the studioSet up a production studio in your house; must be a quiet environment for quality purposes. See guidance from our tutor guidelines. To ensure that you don't gamble on the quality, it is good you start by taking this OraDMT video production course.Step 4: Send us a Test VideoThis is a 3 to 5 minutes short clip that you send to our digital quality assurance team for review. We watch it with a deeper interest in the quality of both the graphics and the sound. We will also check your lighting and mode of presentation so try to be keen on all that. In case producing such a clip would trouble you, consider taking our filming course beforehand.You can send us more than one clip as need be, for instance, if you have made some changes on your equipment for us to help you with reviewing. Anyway, we don't charge anything to do so.Email your test video to info@oradmt.com Step 5: Edit your course VideosOnce you are through with filming, the next step before uploading is editing. Edit your videos to suit your desired audio and video quality as well as timing. Maybe you'd need to learn the basics of video editing from our system. Feel free to enroll. FAQsWhat type of video recording would be suitable for my course?The content of your course is what will give you direction on what production you should do. For example, there could be instances in you would need to do voiceovers while in some instances you would just shoot your classroom live as you instruct your students. How much would I need for production equipment?The answer you should first seek is, 'what equipment do I already have?' If you are clear on what is available first, then ask yourself what it is that you need. Once you list down what is missing, then decide whether you will buy the same or you will hire it for use. Once you have worked out that, you will get the answer to the above question. Can I have one of my course videos as the Test Video?No, you can't have a course video as a test video. The reason is that, as the name suggests, the purpose of such a video is to test and see how your actual course videos will come out. As earlier explained, this is quite a short clip- no class can run for 5 minutes. It would be so disappointing to produce a whole 10 videos only for our review team to tell you that they do not meet our expectations. That is why we encourage you to do a test video before you embark on your course videos.Can you help me shoot the video at the OraDMT Studio?We help facilitators, trainers, and coaches record their classes in our studios and we also help with editing. The rates depend on the number of courses/videos to be edited as follows;Leading banner course poster (1 min) - Kshs. 1,000 Shooting,Intro Video (1 min) - Kshs. 5,000 Shooting, Kshs. 3,000 EditingLecture Video (10 min) - Kshs. 10,000 Shooting, Kshs. 5,000 EditingLecture Video (15 min) - Kshs. 15,000 Shooting, Kshs. 10,000 EditingLecture Video (30 min) - Kshs. 15,000 Shooting, Kshs. 10,000 EditingLecture Video (50 min) - Kshs. 20,000 Shooting, Kshs. 10,000 EditingLecture Video (Over 1 hour) These are tentative Prices for the studio.
More detailsPublished - Tue, 20 Dec 2022
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