You will learn the basic principles of public communications and cover the strategic communications in the public sector when communicating with members of the public, the media and other key
You will learn the basic principles of public communications and cover the strategic communications in the public sector when communicating with members of the public, the media and other key stakeholders. You will also understand how messaging and responses should be framed and crafted to resonate with the public, while considering your organization’s objectives and reputation, as well as the national interests.
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